Boris is an accomplished executive with over 25 years of experience in driving growth and improving company performance across diverse cultural organizations. He has held senior leadership positions in global market-leading businesses, including Coca Cola and Avon, where he successfully led commercial growth strategies and exceeded business goals.

In addition to his extensive experience in private start-ups and global public corporations, Boris has over a decade of practical knowledge of doing business in Sub-Saharan markets. He has played a pivotal role in opening doors to Africa for Ukrainian brands, including “Rosava” tyres and “HappyFlakes”. His deep understanding of emerging markets and ability to navigate complex international environments make him a valuable asset to companies seeking to expand their global footprint.

Currently, Boris consults with CEOs and company owners in Ukraine and overseas, leveraging his diverse skill set to provide strategic guidance on business strategies and marketing campaigns. His track record of improving company performance and driving growth is a testament to his ability to help businesses achieve their strategic objectives.

Overall, Boris is a visionary leader with a proven track record of success in both private start-ups and global public corporations. His expertise in driving commercial growth strategies and his deep practical knowledge of emerging markets make him a valuable asset to any organization seeking to expand its global reach.